As marketers, our job is to build, optimize, rinse, and repeat. End-of-year planning should be no exception; in fact, it’s the perfect opportunity to view your social strategies in aggregate. Our 2017 social auditing guide surfaces campaign efficacy and helps you plan more of what’s working for your business.
With our guide, you’ll learn:
- The 4 stages of an effective social audit
- How to surface your most engaged audiences and channels
- Why this analysis should inform your 2018 goals and strategy